Lead Generation

Lead generation that scales. A predictable pipeline, not just clicks.

We run your ads, outreach and follow-up as one system. So every euro you spend shows up as booked calls and revenue you can track.

  • Ads
  • Outreach
  • Automation
  • Audits

Trusted by growing teams

  • deskbird logo
  • IncHub logo
  • KLUN logo
  • Prolumios logo
  • Tandgenoten logo
  • Soulforce logo

The channels that bring in your next client.

We pick the channels that fit your offer and your budget. Not all of them, just the ones that pay off.

Google Ads

Show up the moment people search for what you sell. Search, Performance Max and YouTube, steered on profit, not clicks.

LinkedIn Ads

Reach decision makers by job title, company and industry. Made for B2B offers with a higher ticket.

AI outreach

Personal LinkedIn and email outreach at scale. Researched lists, written in your voice, sent every working day.

Review platforms

Get found where buyers compare. We set up and grow your profile on the review and comparison sites in your market.

Affiliates

Partners who sell for you. We find them, set up the tracking and you pay on results.

How many leads do you need to hit your goal?

Tell us your goal and how your sales work today. We'll work backwards to the leads, calls and website conversion you need.

5
€8,000

Average first-year revenue per client

4

e.g. 4 means you close 1 in 4 calls

30%
3,000

To win your goal you need

67 leads / month

20 booked calls a month to win 5 new clients.

Visitors3,000
Leads67
Calls20
Clients5
€40,000new revenue per month
2.2%website conversion needed

Get the full breakdown by email, with the next step to get there.

Book a free Lead Gen Audit

The Performance Engine

Three steps, repeated every month. Each round makes the next one cheaper.

  1. 01

    Audit & Strategy

    We dig into your numbers, your funnel and your competitors. You get a clear plan: which channels, what budget and what to expect.

  2. 02

    Capture & Convert

    We launch the campaigns, landing pages and tracking. Every lead is captured, followed up and visible.

  3. 03

    Scale & Optimise

    We cut what doesn't work and put more budget behind what does. You see it all in one monthly report.

Lead Automation

Every lead answered. Every call booked.

Most leads go cold because nobody follows up in time. We automate the steps between “new enquiry” and “booked appointment”, so your pipeline keeps moving while you work.

  1. New lead

    An enquiry comes in from an ad, your site or a form.

    New enquiry
  2. Instant reply

    They get a personal answer within a minute, day or night.

    Thanks for your message! When suits you for a quick call?
    0:42
  3. Qualified

    Two quick questions sort the right leads from the rest.

    • Budget fits
    • Wants to start this month
  4. Booked

    The call lands in your calendar. After the job, a review request.

    Thu 10:00 · Call booked

Instant response

Every new lead gets a reply within a minute by email, WhatsApp or SMS. Day and night.

Smart qualification

A few short questions separate serious buyers from browsers, so you only call the right people.

Automatic booking

Qualified leads pick a time in your calendar themselves. Reminders go out automatically.

Reviews on autopilot

After the job, happy clients get a review request at exactly the right moment.

Reactivation

Old leads and past clients get a well-timed follow-up that brings them back.

One overview

Every lead, every channel and every status in one CRM dashboard.

Running live on meerklussen.nl, our own lead platform for tradespeople.

See the meerklussen case

How much revenue do you lose from slow follow-up?

Leads go cold when nobody answers in time. Fill in your numbers and your own estimate of how many slip away.

60
15%
€2,500
your estimate20%

Leads you never reached in time, or who went with someone faster

your estimate50%

With instant replies, reminders and automatic booking

Revenue leaking out every year

€54,000

About 22 clients a year that could have been yours.

12leads lost per month
€27,000you could win back per year

Get your numbers by email, with the follow-up steps we'd automate for you.

Book a free call

Pick the way we work together.

Monthly retainer

We run and improve your lead generation every month. One team, one report, change or stop monthly.

Project setup

A one-time build: campaigns, landing pages, tracking and automation, handed over ready to run.

Audits

A deep check of your ads, funnel and tracking, with a list of fixes ranked by impact.

Funnel, tracking & lead automation

Landing pages, GA4 and GTM tracking, and the automations that follow up for you.

CRM & revenue reporting

See which channel brings revenue, not just leads. In HubSpot or the CRM you already use.

Outreach engine

A daily outbound system on LinkedIn and email, from list building to booked meetings.

Results we put our name on.

ad budgets managed
7-figuread budgets managed
deskbird, growth we supported
$10M ARRdeskbird, growth we supported
conversion lift
+42%conversion lift

The tools behind the engine

  • GA4
  • Google Tag Manager
  • Microsoft Clarity
  • Search Console
  • Google Ads Editor
  • HubSpot
  • LinkedIn Campaign Manager

Ready for a pipeline you can plan on?

Book a free Lead Gen Audit. In 30 minutes we look at your channels, your funnel and your numbers, and show you where the quickest wins are.

Book your audit
Lead Generation | Onmotiq